HUGO FOR MEN

14 items

BLACK

HUGO
EVANDER_SAND

| Men

$99.00original price $99.00 $79.9819% offFrom current price $79.98

OPEN BLUE

HUGO
EVANDER_SAND

| Men

$99.00original price $99.00 $79.9819% offFrom current price $79.98

ONLINE EXCLUSIVE

WHITE

HUGO
NESTON_TENN_FLLT

| Men

$239.00From current price $239.00

ONLINE EXCLUSIVE

OPEN WHITE/RED

HUGO
NESTON_TENN_ALLT

| Men

$249.00From current price $249.00

BLACK

HUGO
JHIN NS ZIP
$119.00current price $119.00

BLACK

HUGO
ETHON 2.0HI_M_NS ZIP
$160.00current price $160.00

BRIGHT BLUE

HUGO
B-CROSS_TENN_NYMF

| Men

$139.00original price $139.00 $68.9850% offFrom current price $68.98

BLACK

HUGO
LYSANDER_DERB_ITCV

| Men

$249.00original price $249.00 $139.9844% offFrom current price $139.98

BLACK

HUGO
VARIAN_LOAF_ITCV

| Men

$249.00original price $249.00 $179.9828% offFrom current price $179.98

Black

HUGO
JHIN BACKPACK
$189.00original price $189.00 $89.9852% offcurrent price $89.98

BLACK

HUGO
MARSEL BUMBAG
$170.00original price $170.00 $99.9841% offcurrent price $99.98

BLACK & COLOUR

HUGO
MORRIE_TENN_CDCV

| Men

$159.00original price $159.00 $89.9843% offFrom current price $89.98

BLACK

HUGO
DYER SLON

| Men

$118.00original price $118.00 $47.9859% offcurrent price $47.98

BLACK

HUGO
MORRIE_TENN_CDCV

| Men

$159.00original price $159.00 $89.9843% offFrom current price $89.98

HUGO is made for the rule-breakers. As the edgier sibling of BOSS, the label brings a bold, street-smart energy to everyday essentials—think sleek sneakers, logo-laced accessories, and streamlined silhouettes with attitude. Designed for those who dress to express, HUGO’s footwear and bags fuse urban edge with elevated craftsmanship. Whether it’s a minimalist crossbody or a pair of statement trainers, each piece is built to stand out, not blend in. Because when it comes to style, HUGO doesn’t follow—it leads.